Facebook is acquiring Giphy at $400 million, will integrate it with Instagram
Shortpedia
Content Team
Image Credit: shortpedia
Social media giant Facebook is acquiring Giphy, a popular website for making and sharing animated images, or GIFs, and will integrate it with Instagram, Facebook said in a blog post on Friday. The cost, which Facebook and Giphy declined to disclose, was placed at around $400 million. In 2015 Giphy rebuffed a Facebook offer, choosing instead to continue integrating its products with multiple social media platforms.
