Apple now allows apps to send push notifications with ads
Shortpedia
Content Team
Image Credit: shortpedia
Apple has updated its App Store review guidelines to allow ads in push notifications if users decide to receive them. The revised rules claim that Push Notifications should not be used for promotions or direct marketing purposes unless customers have explicitly opted in to receive them. Developers have to request permission and provide a way for users to opt out of receiving these promotional push alerts anytime.
