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After Instagram Shopping, YouTube Supports Vendors To Sell Via Videos

Shortpedia

Content Team
Image Credit: shortpedia

Global search giant Google is now looking to further monetise YouTube platform for sellers by enabling new direct response tools which make videos more shoppable, use automation to drive conversions and help advertisers understand attributions better. The company said that to help businesses establish a stronger ecommerce presence. In addition, YouTube also announced video action campaign to drive more conversions across its platform.