Sonu Sood backs fintech startup Spice Money to drive financial inclusion in rural India
Shortpedia
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Rural fintech firm Spice Money appointed Bollywood actor and entrepreneur Sonu Sood as its brand ambassador and as a non-executive board member, following the actor’s investment in the startup. Sood, through his company Sood Informatics LLP (SIL), has purchased around over 8.69 lakh shares of Spice Money. Spice Money is a tech-enabled hyperlocal payments network, offering services such as cash deposit.