Mahesh Bhupathi’s D2C Brand Scentials Raises $6 Mn From TIW Private Equity
Shortpedia
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Mahesh Bhupathi’s D2C beauty and wellness brand Scentials has raised close to $6 Mn funding from domestic private equity firm TIW Private Equity (TIW PE). Founded by Bhupathi and Jinesh Mehta, Scentials Beauty Care and Wellness develops its own line of beauty & wellness products, as well as co-branded products with celebrities such as Virat Kohli, Lara Dutta and Salman Khan.