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Why fast food chains have bright yellow color in their logos?

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Content Team
Image Credit: Wikimedia Common

You might have noticed that maximum fast food chains use bright yellow color in their logos, but why? It is because colors play a key role in attracting people, yellow color gives the feeling of warmth and comfort and this is the reason big food brands use this color in their logos. Nearly 62% of people form their opinion on the basis of color. The red color in logos is used to make people feel hungry and impulsive.