Most VDA Ad violations related to lack of disclosures by influencers: ASCI Report
Shortpedia
Content Team
Image Credit: bankrate
At a time when influencer marketing in India is drawing flak over several controversies, influencers led the chart for violation of the Advertising Standard Council of India’s (ASCI’s) guidelines on advertisements for virtual digital assets (VDAs) in 2021-22. For the uninitiated, VDAs are a subset of digital assets that are transacted on blockchain, including crypto and non-fungible tokens (NFTs).
