Amazon under scrutiny for tricking customers into buying Prime memberships
Shortpedia
Content Team
Image Credit: newsbytes
The Central Consumer Protection Authority (CCPA) has issued notices to Amazon India, accusing the company of employing "dark patterns" on its website to trick customers into purchasing Amazon Prime memberships, reported Moneycontrol. One of the notices, sent in late November, was based on complaints received by the consumer protection agency regarding Amazon's Prime subscription model.
