Milind Soman slammed for promoting Vim Black men's dishwashing liquid
Shortpedia
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A new advertisement by the Vim brand has triggered immense outrage on social media. The company recently launched a supposed new Vim Black "dishwashing liquid for men." While the ad was possibly aimed at normalizing men's involvement in household chores, the reaction has been diametrically opposite. Actor-model Milind Soman—who features in the ad—has been at the receiving end of immense flak and criticism, too.