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Reliance to launch Ajio street to cater low-priced, longtail fashion

Shortpedia

Content Team
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Reliance Industries is looking to go deeper into its ecommerce play with Ajio Street. Its fashion ecommerce venture Ajio is working on a new marketplace model for low-priced, longtail fashion items. The new marketplace, Ajio Street, will work on a zero commission model, Economic Times reported. Under Reliance’s proposition, merchants are being asked to onboard the platform with an offer of 15-days payment settlement.