HUL acquires stakes in OZiva, Wellbeing Nutrition to bolster health & wellness play
Shortpedia
Content Team
Image Credit: indian retailer
FMCG giant Hindustan Unilever Limited (HUL) has invested close to INR 335 Cr in acquiring stakes in two D2C nutrition brands OZiva and Wellbeing Nutrition as it looks to bolster its play in the emerging category. HUL will buy out OZiva for a cumulative sum of INR 264.28 Cr in multiple tranches. The total addressable market opportunity of the Indian D2C space is estimated to grow to $300 Bn by 2030.
