F&B giant Nestle India enters D2C space with launch of ‘MyNestle’ platform
Shortpedia
Content Team
Image Credit: money control
Nestle has forayed into the D2C space in India with the launch of D2C platform ‘MyNestle’. In a statement, Nestle India CMD Suresh Narayanan said that the D2C platform will offer curated product bundles, customised gifting, subscriptions, and discounts, among others, to consumers. Nestle India’s D2C platform will allow consumers to try gourmet recipes and also get free counselling from nutrition experts.
