Emami acquires Dermicool brand from Reckitt for Rs 432 crore
Shortpedia
Content Team
Image Credit: zee news
FMCG major Emami on Friday said it has acquired the 'Dermicool' brand from Reckitt for a total consideration of Rs 432 crore. The acquisition is funded through internal accruals and is subject to the customary closing conditions, the company said in a statement. The Dermicool brand is popular for providing respite from the prickly heat caused during summers.
