MG Motor ventures into Metaverse to create immersive experience, targets Gen Z and Gen Alpha
Shortpedia
Content Team
Image Credit: Inc42
Auto original equipment manufacturer (OEM) MG Motor has entered into the metaverse with its platform–MGverse. With the new metaverse platform, MG Motor wants to provide an immersive experience to its customers and stakeholders. MGverse will combine multiple virtual spaces into a single platform. The brand will set up five different experience centers.
