European auto major PSA’s Citroen set for India entry next year
Shortpedia
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European automaker PSA is focusing on 10 metro cities for the Citroen brand which enters the Indian market next year. It wants smaller, digitized showrooms to help dealers invest promptly. PSA is also looking to build a platform for a seamless digital experience for its first model - C5 Aircross SUV. Groupe PSA is known to be Europe's second-largest carmaker after Volkswagen selling 3 brands Peugeot, Citroen and DS.