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TikTok makes it mandatory for users to see personalised ads in app from April 15

Shortpedia
Content Team
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Chinese short-video making app TikTok has announced to make it mandatory for users to see personalised ads from April 15. Based on users' content preferences, the company will show ads in the app. The app currently has a setting that allows users to choose whether they'll be served ads based on their activity within the app. According to the company, the users still have control over whether ads can be more tailored to them.


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