Snapchat joins India’s short video mania with Spotlight launch
Image Credit: shortpedia
Snap Inc has launched Spotlight in India, Mexico and Brazil, nearly four months after the short video platform’s debut in the US and 11 other countries, as the social media platform looks to capitalise on India’s short video craze. The feature, which claims to have 100 Mn users as of January 2021, surfaces 60-second videos from its users in a dedicated TikTok-like vertical feed within the Snapchat app.