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French data protection regulator fines Apple $8.5 Million over App Store ad targeting breach

Shortpedia
Content Team
Image Credit: wikimedia commons

France's data protection regulator has fined Apple $8.5 million for not seeking users' prior consent before filing and/or to write ad identifiers used for advertising purposes on their devices. Following a complaint relating to the "personalisation processing of advertisements broadcast in the App Store", the French watchdog CNIL carried out several checks in 2021 and 2022 in order to verify compliance with the applicable regulations.


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