Facebook, Google may suffer a loss of $44 billion in ad revenue in 2020 due to coronavirus
Coronavirus may cost more than $44 billion in global ad revenue for the tech giants Facebook and Google in 2020 as digital advertising runs dry. According to global investment bank and financial services company Cowen & Co., Google's total net revenue is projected to be about $127.5 billion, down $28.6 billion. Facebook's ad revenue for 2020 is forecast at $67.8 billion , a decrease of $15.7 billion.