As telcos push for higher ARPU, India no longer has the world’s cheapest mobile data plans
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One of the most vital growth drivers of the Indian internet economy has been the ultra-affordable cellular data or mobile internet plans, what many call the Reliance Jio effect. But as telecom companies look to stretch their revenue benchmarks after a couple of years of aggressive pricing, India’s lead has slipped. According to a report by Cable.co.uk, India no longer has the cheapest mobile internet plans in the world,