IPL 2023: JioCinema registers record-breaking 147 crore views on opening weekend
Image Credit: swarajyamag
JioCinema made a blockbuster debut with a stellar opening weekend. Viewers were glued to JioCinema’s fan-centric presentation as the average time spent per viewer per match touched 57 minutes. The time spent per viewer per match on JioCinema increased by over 60% compared to last season’s first weekend. JioCinema clocked over 147 Cr. video views, recording the highest-ever opening weekend for the IPL on digital.