IPL 2023: Disney Star shatters viewership records in ongoing mega cricket carnival
Image Credit: youtube
Disney Star, the official television broadcaster of TATA IPL 2023, has clocked an astounding 6230 crore minutes of watch time for the opening 10 matches. With a cumulative reach of 30.7 crore viewers for the first 10 matches, the broadcaster has garnered 23% more viewers compared to the previous IPL edition. This reach happens to be the second-highest ever in IPL history*.