UAE government preserves its global leadership in the Nation Brand Performance Index 2023
Image Credit: constructionweekonline
The UAE has preserved its global leadership in the Nation Brand Performance Index, maintaining first place globally for the second year in a row. The UAE ranked 10th globally in the Nation Brand Strength Index and 16th globally and 1st in MENA in Nation Brand Value Index. Issued by the world's leading brand valuation consultancy "Brand Finance", the index surveyed more than 100,000 people from 121 countries.