April 04
April 04
André Jules Michelin, who lived from 16 January 1853 to 4 April 1931, was a French industrialist who founded the Michelin Tyre Company (Compagnie Générale des Établissements Michelin) in 1888 in Clermont-Ferrand, France, with his brother Édouard (1859–1940). André Michelin published the first Michelin Guide in 1900, with the goal of promoting car tourism and thus supporting his tyre manufacturing operation. André Michelin, 33, left his successful Parisian engineering career in 1886 to take over his grandfather's failing agricultural goods and farm equipment business. Following the death of the founder in 1832, "Michelin et Cie" suffered from neglect and was on the verge of insolvency.
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