E-commerce platforms not publishing negative reviews in India: Report
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More than one in two (58 per cent) consumers complain that their negative product ratings and reviews are not being published by e-commerce platforms, a new report showed on Tuesday. Only 23 per cent consumers said that their negative reviews or ratings on e-commerce sites were published as it is. Nearly 65 per cent consumers found the product ratings on e-commerce sites to be positively biased.