Chips, chocolates: What Indians ordered online on New Year's Eve
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The arrival of 2025 was celebrated at home across India, and quick commerce platforms like Blinkit and Swiggy Instamart saw a spike in demand for party essentials. By 8:00pm, Blinkit had delivered over two lakh packets of aloo bhujia, while Swiggy Instamart was processing up to 853 chips orders per minute at peak. Milk, chips, chocolate, grapes, and paneer were Swiggy Instamart's most searched items.