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Amazon launches 'Bazaar,' a budget-friendly fashion store in India

Shortpedia
Content Team
Image Credit: mashable

Amazon has discreetly launched a new store named "Bazaar" in India, aiming to cater to the demand for affordable yet stylish fashion and lifestyle products. This strategic move is seen as Amazon's attempt to compete with Flipkart and Reliance Ajio, both of which have established a significant presence in the Indian fast-fashion market. Bazaar is currently accessible through Amazon India's Android app.


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