Why restrict e-commerce players when offline retailers follow the same practices, ask industry experts

The Indian government amended its proposed e-commerce regulation earlier this week in an effort to level the playing field for small merchants. IAS Aruna Sharma emphasised that e-commerce platforms should not be punished differently from merchants, who follow identical procedures. While merchants are already praising the legislation, it is possible that it could cause them more harm as e-commerce liberalises trade.